Our commitment to local, farm direct, organic produce goes a step further than most markets. Farmer JimFormer owner Jim Canepa, the heart and soul of Mill Valley Market, was "Farmer Jim." He loved the farming life and grew beautiful organic fruits and vegetables for the market on a small farm in Glen Ellen, that we sold labeled as Farmer Jims Produce.

Although Jim Canepa passed away in October 2007, his sons Doug and David, and grandsons Ryan and Wesley, are committed to continue what he started.